A perfect mix between technology and logistics crafted to serve your clients better.
We handle all legal obligations and logistics, providing full sales and marketing activation transparency. Our unique digital platform provides access to new data insights, real-time product performance tracking, and an easily scalable presence across the European market.
No matter what size your brand,
we offer a full service.
The brand owner is in the driving seat.
You can decide how, when and where for
your brand.
Price Transparency
Merchant Center by DRINKS is the personalised control panel where you can keep an eye on the wholesale pricing, assuring the best performance for your brand in each market.
Real-Time Analytics
Get an instant insight into your product performance. By tracking both B2B and B2C sales as they occur, businesses can swiftly adapt to market changes and improve their strategies to maximise benefits.
Benchmarking
Compare metrics, processes and practices to industry leaders or historical data to identify gaps, improvements, and optimization opportunities for better performance.
Marketing intelligence
Design your own online campaigns at DRINKS and have total control in the palm of your hand. Merchant Center by DRINKS tracks your products live and helps you to design your advertising campaign in minutes, providing with all the tools and benefits available at our website.
Redefine distribution and elevate your sales strategy.
Believing that maximum potential for success lies in simplifying existing processes and utilising innovative technology.
Unleash all the benefits of e-commerce.
Same day shipping
DTC & B2B
Listings & cooperations
Online Marketing
From Local to Global with Strategic Internationalisation.
Visionary Logistics: Revolutionizing Businesses, Redefining Markets.
Marketing
Boost the visibility and ROI of your marketing team.
Boost your marketing team's visibility and ROI: Craft top-tier campaigns using Merchant Center by DRINKS and monitor them in real time. Empower your team to enhance ad performance with advanced reporting and analytics, maximizing the ROI of your A&P budget while also catering to local requirements whenever necessary.
Central planning of complex campaigns: Create campaigns on the DRINKS network to boost your sales. You or your agency can create campaigns, keeping all stakeholders or team members informed of critical milestones.
Get 100% transparency for online campaigns: You can watch every campaign outside the DRINKS network with dedicated tracking links with complete transparency and control.
Sales
Achieve your sales quotas and attain positive outcomes for your sales team.
Enhance sales pipeline and streamline work with Merchant Center by DRINKS. Focus on opportunities, close gaps fast, and access historical sales data. Manage your portfolio with ease and exceed goals quickly. Review and add new items anytime with Portfolio View. Save time and increase sales.
Easily expand your product reach across multiple European markets using the Merchant Center by DRINKS. With a few clicks, you can unlock access to more markets on the DRINKS network, without needing to sign a distribution contract or pay monthly flat fees. This is the simplest way to develop your market reach.
Operations
Processes that give results.
Our streamlined operations allow you to create from production to consumption using a single partner. Our approach helps to reduce costs, improve supply chain functionality, and enhance customer satisfaction. Trust the DRINKS Group to handle the details, so your team can keep the business running smoothly. Once the products are listed, DRINKS quickly orders and purchases them without consignment goods. This simplifies the process for everyone involved.
Your products on the same page everywhere. Make sure your product information is consistent across all platforms. Don't be surprised by new designs, batches or editions. Monitor, update and create product data so you're always one step ahead.
Keep the lights on and your inventory stocked. We provide real-time data of your product at DRINKS, our depletions and stock levels. This manner, you'll have all the knowledge you need to successfully plan your own stock.
Distributors
Boost your sales and enhance your visibility among hundreds of distributors.
You can enhance your sales pipeline and start working more efficiently with Merchant Centre by DRINKS, allowing you and your team to focus on what you do best.
Our platform connects you with over 1000 specialist retailers, 2000 HORECA clients, and 250,000 private customers in Germany and Switzerland. DRINKS will set the prices and will maximise your profits. By doing so, it maximizes profitability and exclusive brands in the most effective way.
Brands
Learn locally and reach globally, achieving the appropriate target for each brand.
Discover new markets and expand your product reach with ease. With just a few clicks, you can enter new markets in a matter of minutes. The Merchant Center by DRINKS offers benchmarking insights that give you a competitive edge, allowing you to focus on building your brand, increasing sales, and boosting production. There are no obligations or limits to expanding your brand into more countries. With our support, you can become an international player in no time.
